Email Marketing

Email Marketing Explained

On average it takes a browser of your website three to five visits before they decide to purchase a product or service. Whether you are a new start up or a high street giant email marketing is the most cost effective solution to this problem.

Email marketing provides you with a low cost, highly effective point to point communication tool that offers immediate results and the kind of performance tracking that offline channels can only dream about.

There are many reasons why your businesses should be using email marketing:

Cost Effective

Email marketing is an extremely cost-effective marketing tool that can get your message out to your customers immediately.

Increased Sales

Personalising messages using the recipients name and address are commonplace but with email you can go even further. Using Leadbank’s data capture system you can use the information your website captures to segment your customers into specific groups based on any number of profiling criteria. Then send highly targeted and relevant messages that compel your potential customers to visit your website again and again.

Inside Knowledge and Feedback

Not only can you increase sales but, more importantly, email marketing allows you to track your campaigns so that you can gain valuable inside knowledge about your customers interests,

Wide Audience

Lets face it everyone has an email address, or at least everyone who is likely to visit your site. By using their chosen communication tool you can be sure to gain the maximum exposure by reaching the widest audience.

Environmentally Friendly

Emails are a lot greener compared to sending out traditional direct mail via the postal service most of which may end up in the bin.

Leadbank can also provide bespoke email templates and help you put your campaigns together to ensure maximum impact and results.

Call Leadbank now to see how email marketing can help your business grow.